The superstar is launching her bestselling brand at the beauty retailer with in-store hair treatments and weekly events.

They call it foundation for a reason. Sure, a solid skincare routine starts pre-makeup. However, the foundation lays the base ...

If you buy something through my links, I may earn a commission. When you think of the clean girl aesthetic you think e ...

Related: The Massive Antique Store in Kansas that’s Too Good to Pass Up This inclusive approach means the price range spans ...

The bold, shimmering makeup of "Euphoria" is just as iconic as the show itself. But for Donni Davy, the makeup artist behind ...

Whether you're headed to Coachella or Stagecoach, these festival outfits stray far from everyday style, making it the perfect ...

I acquired my first-ever Mejuri piece (this pretty pearl pendant, in case you were curious) five years ago, and upon ...

This blurred, "hazy" aesthetic is trending for spring 2025 (just ask pro makeup artists!), and Abrams has become the poster ...

Every item on this page was chosen by a Town & Country editor. We may earn commission on some of the items you choose to buy. If you're looking to add a royal touch to your own beauty kit, these ...

You’ve heard of a little black dress, but how about a little leopard dress?! Wayne Gretzky’s daughter, Paulina Gretzky, is revitalizing the mob wife aesthetic that took over 2024, and she’s ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

As we step into spring, it’s out with the old and in with the new. This even includes makeup. In recent years, the dominance of the “clean girl aesthetic” and barely-there makeup has ...