Michelob Ultra’s low-carb, low-calorie position is resonating with younger adults and leading to sales growth, while sales of ...

It's placed life-sized cutouts of Messi in millions of stores selling Michelob Ultra across the U.S. It's put the FIFA Club World Cup logo across its cans and bottles.

LOUIS, June 2, 2025 /PRNewswire/ -- Michelob ULTRA, the no. 1 fastest-growing beer brand* and official global beer sponsor of the NBA, is bottling up that winning feeling with the debut of its ...

St. Louis, MO – April 10, 2025 – Michelob ULTRA, the global beer sponsor of the NBA, recently took over select NBA retail storefront displays, and recreated an off the court scene using window ...

To coincide with the app launch, Michelob Ultra is offering 35 athletes the chance to earn a coveted bib and run the 2025 NYC Marathon as part of Team Ultra.

The beer brand Michelob ULTRA announced on the 3rd that it has signed a brand ambassador contract with golfer Ko Jin-young for the second consecutive year. Michelob ULTRA features 89 kcal per ...

Willem Dafoe and Catherine O’Hara Are Pickleball Hustlers in Michelob Ultra’s Super Bowl Ad The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it ...

Michelob Ultra has been on a path to surpass Bud Light as the No. 1 brand on draft (by total taps) for a number of years," Jennifer Hauke, founder of Draftline Technologies, told FOX Business.

Michelob Ultra will promote a collection of “Team ULTRA athletes” representing the United States at the 2024 Games, led by WNBA star Sabrina Ionescu, in social media content and special ...

Michelob Ultra is now the Official Beer Sponsor of the Concacaf Champions Cup, the Concacaf W Champions Cup, and Major League Soccer. Ultra also is named the Title Sponsor of the Michelob Ultra ...

Michelob Ultra is doubling down on its soccer investments ahead of the CONMEBOL Copa América USA 2024 tournament through both an official sponsorship and pop-up events in major cities, according ...

To help attendees commemorate the night and an unforgettable weekend, Michelob ULTRA opened up a pop-up pro-shop that housed limited-edition hats, bomber jackets, and t-shirts.