Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...

An airplane's paint scheme may fade into the background for many, but a closer look can reveal hidden details and the airline ...

In recent years, the carrier has been in the news for its merger with fellow South Korean carrier Asiana Airlines, and ...

Korean Air has introduced its new corporate identity, revealing a modernized version of its signature Taegeuk symbol and a ...

Korean Air is undertaking a major update of its brand, setting the stage for expansion and a greater global presence after it absorbs Asiana Airlines. The new branding, which involves significant ...

The strategy will come to fruition in 2027 when the Asiana brand is phased out and is completely replaced by Korean Air.

Korean Air is considering adding a premium economy category as well Korean Air unveiled a new corporate logo and aircraft livery as part of a wide-ranging brand refresh following its acquisition ...

It’s an image highly symbolic to the South Korean identity, and an iconic, fan-favourite presence within the aviation ...

Seoul: Korean Air has unveiled a new corporate logo and aircraft livery as part of a comprehensive brand refresh following its acquisition of ...

The latest development at Korean Air is that it will introduce premium economy class, in response to growing market demand.

Korean Air has introduced a new corporate identity featuring a modernised deep blue Taegeuk symbol that reflects the ...