PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Jacob Schwartz is a hair colorist and the hair color trend ambassador for Schwarzkopf. He's worked with a ton of big names, ...

Makeup artist Frances Hannon quite quickly settled on the vibrant shade of green that would best work on Erivo’s complexion ...

Like all good beauty brand origin stories, Hannah Diop put her heart and soul into creating Sienna Naturals because there was ...

As we embrace the heart of spring 2025, women over 50 are turning heads with haircuts that not only flatter their features ...

As spring 2025 blossoms, women over 50 are captivating with haircuts that not only enhance their features but also infuse a ...

Sanya Malhotra’s latest red carpet appearance is more than just a fashion win – it’s a glimpse into the future of Bollywood ...

Passionate, complex, and influential—these iconic Black couples have left an unforgettable mark on the entertainment industry ...

Much of the slaughter was witnessed by the city’s foreign residents whose lives were spared and later fought to bring the full horror to light. A line up of celebrity question-setters (among ...