As Levi's have shown over the years, brands become icons by telling powerful cultural stories and addressing societal tensions ...

The main characters and zombies of HBO's The Last of Us all wear throwback Y2K low-rise jeans—but why? Read the show's ...

According to Denim Dudes founder Amy Leverton, several cultural undercurrents are shaping denim trends for Fall/Winter ...

Jean Shop was a $300 pair of jeans back in the day, selvedge, made in New York City. It was very commercial, like, let's take Japanese denim, use really nice trims, say everything's the best of ...

The Clinton Good Cheer, located at Ken’s Korner Shopping Plaza on Highway 525, has the feel of a classic thrift store. The ...

Da Gama's expedition marked the beginning of European colonial and commercial ... 1873, Levi Strauss and Jacob Davis received a U.S. patent for blue jeans with copper rivets, an invention that ...

These interesting facts will entertain, enlighten and totally blow your mind Interesting facts you’ll want to share with ...

Anyone can make a pair of blue jeans, but Levi Strauss & Co. are the only ones ... Bogle Hegarty advertisements that dramatically increased the popularity of Levi’s 501s. The commercial, directed by ...

On Thursdays, new inventory arrives and everything is priced at $2.00 per item. By Friday, prices drop to $1.50, creating a ...

Beyoncé x Levi Jeans is dropping a new line of Graphic Tees. Beyoncé is continuing her collaboration with Levi’s. The singer and clothing wear company are offering a limited-edition collection ...

Personally, I’m a fan of Lee jeans, and this straight leg style a ... Here's another timeless style from Levi's that's marked down an impressive 50% right now. They have a classic straight ...