In a campaign from 1973, she used L'Oréal Paris' Préférence premium hair color product to channel feminist empowerment. "Préférence at the time was the most expensive hair color on the market ...

NEW YORK, July 25, 2024 /PRNewswire/ -- L'Oréal Paris ... winning new hair color device, Colorsonic, at Target.com and Target stores nationwide. Developed and incubated by L'Oreal for ten ...

The actress teamed up with L'Oréal Paris ... hair color campaign. Cox will appear alongside brand spokeswomen Julianne Moore and Amber Heard in ads for its cult-classic product, Superior ...

The L'Oréal Paris brand encompasses the four major beauty categories -- hair color, haircare, skincare and cosmetics -- and includes such well-known brands as Preference, Excellence, Féria and ...

L’Oréal Paris introduces its new campaign, ‘My Hair Color, My Expression,’ featuring Sayani Gupta, Maanvi Gagroo, Kirti Kulhari, and Bani J. Premiering on 15 January 2024, the campaign is ...

The Virtual Try On (VTO) tool can "measure" one’s hair color ... Oréal Paris website visitors experienced it. Virtual Try On (VTO) tool on L’Oréal’s website (photo credit: L'Oreal Paris ...