Each member of Led Zeppelin was represented on the sleeve by a sigil, a rune-like symbol, a clear reflection of Page’s occult ...

For any fashion house, big or small, nailing its logo design is mission-critical ... value up to $10 billion Gabrielle Chanel’s interlocking C emblem has remained the same since the 20s. The linked ...

The Volkswagen logo is one of the most memorable car logos around. Everyone knows what it looks like. And at first glance, it ...

Walter Käch's 'Lettering' is cult classic design book whose ripple effects can be seen in some of the biggest brands of today ...

Guest: Miriam Pawel is an award-winning reporter and editor who spent twenty-five years working for Newsday and the Los Angeles Times. She is the author of The Crusades of Cesar Chavez: A Biography.