We have been pondering new ways to express the importance of aligning the premium content on your website with your B2B sales process. Recently, we discovered the included infographic that does a ...

Promotional and marketing strategies are also important for guiding your business into the development of financial goals. Financial goals are two-fold: They are related to your sales targets and ...

Why Sales and Marketing Alignment Is Important 1. Cooperative Marketing-Sales play maps to the way modern purchases are made. One compelling reason for aligning Marketing and Sales is the evolution of ...

Marketing isn't simply an important part of business success – it is the business. Everything else in the business depends upon marketing. Mark Cuban, owner of the Dallas Mavericks and several ...

In this age of e-commerce and customer relationship management (CRM), the term relationship marketing is nothing new. Even for sales professionals, the term "relationship marketing" is cliché ...

5 important sales and marketing controls you should be aware of. Sanjana Ray 451 Stories. Monday February 06, 2017, 4 min Read. FOLLOW US. One of the first things they teach you in any marketing ...

Our digital marketing was important, but it was only one part of our strategy. On the digital side, we focused on building strong SEO with content and keyword management, as well as PPC ad ...

Word of Mouth Marketing (WOMM). Isn’t this really the original social media platform? Suzanne Fanning, President of WOMMA (Word of Mouth Marketing Association), shares interesting, data-based ...

Dustforce featured as part of Steam’s Midweek Madness promotion at the beginning of that month, with 50 per cent slashed off its RRP. The result? 17,462 sales in three days and almost $100k in ...