From 2010 indie sleaze-coded side bangs to bright red strands, today's "angsty" hair movement is shaking up the beauty scene.

A designer weighs in on how you can make the classic coquette trend feel modern while still retaining its whimsical elegance ...

The "clean girl" aesthetic seems innocent enough, but this exclusionary beauty standard can be incredibly isolating and disillusioning for someone like me.

On BeautyTok, "whimsigoth" nail designs are taking over — think celestial accents, dark colors, and gothic details.

“Women are reclaiming negative stereotypes, which were once used to disparage them, as a form of empowerment,” ...