The deeper problem is not just automation but ambiguity about who owns decisions, accountability and outcomes.

The funnel isn’t linear anymore. As I wrote in my last Inc. article, trust is the new KPI, and in this new environment, brands need to earn that trust across more touchpoints than ever before. For a ...

Researchers have created a prediction method that comes startlingly close to real-world results. It works by aiming for ...

CEO Jeff Hirsch sees Starz joining the M&A fray with "marooned" linear networks that big owners might not value but could be repositioned for digital.

Peter Naylor, a media industry ad-sales veteran, is joining Nielsen as chief client officer, a new role at the ...

In liquid-bearing concrete structures, joints are where protective linings fail first. A monolithic film is asked to span a ...

Explore innovative distance measurement methods for DIY projects. Learn about tools like UWB, barometers, and camera-based systems.

From Localized Systems to Global Ecosystems: Supply chains are now digitally interconnected. Cloud platforms enable ...

Lehigh researchers create new method that improves consistency between predicted and observed data. An international team of mathematicians led by Lehigh University statistician Taeho Kim has ...