Mattel is betting big on the semi-premium Silver Series, with more interesting themes than ever before, including a Gulf Racing set of five cars!

Mattel has partnered with TOKYOPOP to create a new publishing initiative. Some of the toy makers' hottest properties will be ...

Mattel and Tokyopop have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel’s Hot Wheels and Barbie brands.

Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

There’s an unusual auction currently live on Bring a Trailer that gives new meaning to the site’s name. Forty-five hundred ...

Hot Wheels are certainly nostalgic, but if you have the right cars in your collection they may also be worth quite a bit of ...