Netflix has already attracted a massive customer base and level of profitability. This advantage versus competitors makes it more likely a virtuous cycle can continue, with Netflix creating more ...

Company Intends to Advance Bitcoin Treasury Strategy with Plans to Enter Mining Infrastructure for Long-Term Yield Generation ...

South African corporates are fully embracing generative artificial intelligence (GenAI), which is well on its way to being used as a mature and useful tool. This is the headline finding from the South ...

CMO Michael Lacorazza explains how teaming with the Adam Sandler sequel and production company Happy Madison helps the bank reach consumers.

Discover the essentials of post-acquisition marketing with our 101 guide. Learn how to retain customers, align brand ...

Grow your PPC campaigns with fewer guesswork changes and more strategic scaling. This framework walks you through exactly how ...

Use the STAR method. Break down each requirement in the job description and connect it to a specific example from your ...

“AI-driven tools and techniques, specifically as it relates to data and segmentation of audiences, is really something that ...

The Big Yummm meal is part of the casual-dining chain’s new First Choice plan, which will aim to drive traffic and improve ...

In this episode of “At Your Convenience,” CSP Editor Rachel Gignac talks with Brian Ferguson, chief marketing officer at EG America, Westborough, Massachusetts. Ferguson talks about EG's loyalty ...

Broomfield-based software-as-a-service company Conga has appointed Celia Fleischaker as its chief marketing officer.