How Social Threat Fuels Consumer Backlash and Brand Risk - And What Brands Can Do
These dynamics drive what researchers call social languishing or social flourishing. When consumers feel socially threatened, ...
Dezeen on MSN1h
141 lighting series by Bocci
Dezeen Showroom: clusters of puddle-like glass pieces illuminated by thin LED elements define the 141 lighting series by Canadian brand Bocci. Formed from free-pouring ladles of hot glass over rods, ...
Not Just Yummy: Why Food Is An Integral Part Of Brand Experiences
Food is more than just sustenance to me. It shapes my daily routine and occasionally even influences my travel plans. In fact ...
Inc Arabia on MSN9h
How Duolingo Rewrote The Rules of Brand Engagement
Social media is often thought of as just a tool for brand awareness – but the truth is that it can also be a driver of real ...
FBC News14h
Tom Hardy and Guy Ritchie reunite for gritty crime series ‘MobLand’
Tom Hardy has collected troves of knowledge and skill throughout his journey as an actor, forming a megastar career. But any ...