The following six strategic pricing approaches offer a roadmap to protect your margins while maintaining customer trust ...

Strategy for differentiating yourself. Strategize at the lowest possible cost. Targeting a specific market niche or area of focus. In price differentiation, consumers pay different prices for the same ...

Your differentiation strategy is an essential component of an effective B2B ... getting your content ranking above your competitors', then create material to suit. Pricing is often a tricky subject, ...

Differentiation marketing can help companies stand out when a product isn't perceived as much different from a competitor's, such as bottled water. The strategy might be to focus on a lower price ...

Product differentiation and price discrimination are two strategies used in marketing and economics. Product differentiation ...

In aggregating the price targets, the analysts have an ... technological investments, and a differentiated strategy in recycling, I like the company's long-term prospects. As such, I see value ...