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Krux is looking to overcome its industry perception as a publisher-focused data-management platform (DMP). This is one of the reasons why it hired Jon Suarez-Davis – previously Kellogg Co.’s VP of ...

Digital advertising is an important part of many organizations’ marketing efforts. With the arrival of Internet shopping and the increased usage of social networking sites and other digital platforms, ...

The Data Management Platform is a widely used and often misunderstood product category — adopted in varying measures by publishers, agencies, and third party data brokers. To get more depth on what a ...

Since a full Google DMP (data management platform) solution that will bridge the gap is still not on the horizon, the most reasonable thing a marketer can do is to try to get a channel and technology ...

Cxense has announced the Cxense DMP, an expanded version of its Big Data solution that offers publishers improved aggregation, segmentation and use of customer data to better engage and monetize ...

A digital intelligence firm that specialises in the development, management, and utilisation of big data technology, is seeking a Senior Data Engineer to step into the hands-on leadership role of Head ...

Ernie Smith is a former contributor to BizTech, an old-school blogger who specializes in side projects, and a tech history nut who researches vintage operating systems for fun. In a world where data ...

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The Trade Desk has launched a new trading platform that, among other features, will allow clients to onboard first-party data to inform media-buying strategies, replacing the need for a separate ...

HUAWEI MOBILE SERVICES' PETAL ADS AND ETERNITYX REVEAL DATA-BACKED REPORT ON USD 1 TRILLION+ CHINAGCC OPPORTUNITY. Dubai,November 2025 – Petal Ads, the global advertising platform within Huawei Mobile ...