A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

When “Share a Coke” first debuted in Australia in 2011, replacing the “Coca-Cola” logo on Coke bottles ... Coca-Cola replicated it in 70 different countries. And this April 1, a new ...

Back in 2011, Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo replaced ... we're talking real-world moments, amplified.

The campaign, which Coca-Cola calls “legendary”, involved the brand swapping out its logo for personalised names ... and shares – we’re talking real-world moments, amplified.” Personalisation in ...

NewJeans also shared behind-the-scenes collage videos filmed with disposable cameras and camcorders, capturing candid and ...

We said, look, that's where the world's going ... interplay between these three different poles will put a premium on core creativity. At the Adobe event, Quincey shared insights into his leadership ...

In 2024, Coca-Cola generated $47.1 billion in net revenue by selling its various beverage brands across more than 200 countries and ... are very different companies. The Coca-Cola Company is ...

On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with the local sales team, followed by a roundtable discussion at 7 a.m. with ...

A struggling startup with branding that feels cold and distant may find that incorporating warm, inviting colours leads to ...

Thousands of people took to the streets to protest against Israel's attacks and genocide of Palestinians in Gaza in solidarity with the global strike for Palestine ...