The new RTDs are part of the Minute Maid Spiked brand, which was first launched with a “flavoured wine cocktails” range in 2023.
Sudan's paramilitary Rapid Support Forces (RSF) is currently controlling access to a vital ingredient used in Coca-Cola and Pepsi across vast swathes of the country, according to a new report.
According to observers, the deal indicates Reliance’s pan-India ambitions since until last year, Campa Cola was available only in select markets. Last week, when Pepsi took a swipe at Coca-Cola ...
With its approach combining product redesign, consumer engagement, and systemic improvements, Coca-Cola aims to position itself at the forefront of sustainable packaging in the beverage industry. / ...
No other changes are expected, and Coca-Cola is in an advanced stage in the process of renewing its global partnership with WPP.” The company also offered a quote from global CMO Manolo Arroyo.
The DMK-led Tamil Nadu government has decided to remove the official rupee symbol (₹) from the state’s Budget 2025, replacing it with the Tamil script. This marks the first time a state has ...
This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North American media, worth $785m blast year, from WPP’s GroupM in a closed pitch. Coca-Cola is arguably WPP’s flagship account, ...
Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 ...
Sixty votes were needed to overcome a filibuster. On Tuesday, House Republicans voted to hand a blank check over to a White House that is already stealing from our families and communities to fund ...
Coca-Cola hands Publicis its US media account / Adobe Stock The timing of Coca-Cola’s US media review couldn’t have been worse for WPP. Two weeks ago, the holding company posted a worse-than ...
Analysts now expect the 2026 COLA to be 2.2%, down from 2.5% in 2025, according to forecasts from the Senior Citizens League and from independent Social Security and Medicare analyst Mary Johnson.
The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like Smartwater, Fairlife and Fuze Tea. How does it create billion dollar brands?