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BP's environmentally friendly image — its logo is a green and yellow sunburst — has outlasted past accidents, including a Texas refinery blast and Alaska pipeline spill. But last week's deadly ...
Its logo is a sunflower ... In fact, Greenpeace, enraged over BP’s investments in its image over alternative energy, awarded its CEO a faux “Oscar” for “Best Impression of an ...
BP has been having a spot of image trouble lately. Taking notice of this, Greenpeace has asked for ideas to redesign BP’s “slick green logo” and is posting the submissions on Flickr.
WELLINGTON, UNITED KINGDOM - JANUARY 30: The BP logo is displayed outside a petrol station in ... More Wellington on January 30, 2024 in Somerset, England. (Photo by Anna Barclay/Getty Images ...
Ad agency Ogilvy & Mather worked with BP's changing logo, tagline, and image in 2001 “to reinvent itself as an energy company people can have faith in and inspire a campaign that gives voice to ...
BP has unveiled a new "green" brand image, in an attempt to win over environmentally aware consumers. The new green, white and yellow logo replaces the BP shield and is designed to show the company's ...
Ad agency Ogilvy & Mather worked with BP's changing logo, tagline, and image in 2001 “to reinvent itself as an energy company people can have faith in and inspire a campaign that gives voice to ...
BP, the giant multinational now responsible for untold millions of gallons of oil billowing into the Gulf of Mexico, has taken pains in recent years to spruce up its image. Its logo, a flowery ...
logo of a British ... More multinational oil and gas company is seen on a smartphone and a pc screen. (Photo Illustration by Pavlo Gonchar/SOPA Images/LightRocket via Getty Images) On Monday, BP ...
But frankly, I’m not really concerned with BP’s brand image right now ... innovative and performance driven. Our logo – the Helios – symbolizes these values. Named after the Greek sun ...
The campaign strapline “Fuelling the future” is a reference to BP’s efforts in renewable energy. Images of British athletes ... company’s green-tinged logo, while one of the poster ...
The logo, which resembles a sunflower, will replace the BP shield, the company symbol for ... The RAC said that spending so much money on a brand image was insensitive at a time when petrol ...
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