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Beachwaver CEO: We're diversifying away from TikTok by re-engaging Instagram Reels, other platforms
Sarah Potempa, founder and CEO of Beachwaver, joins CNBC's 'The Exchange' to discuss how her business will pivot if TikTok is banned. Lawmakers overturn ban on common store item even after ...
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How TikTok Helped This Beauty Brand Break $100 Million in Sales
The Beachwaver Co., a bootstrapped family business, has leveraged social media to drive fast growth. If your business still isn't on TikTok, the Beachwaver Co. has 100 million reasons why it ...