The future of marketing with (human-centered) AI
Adobe discusses the roadblocks to widespread AI adoption in marketing; the company’s diversified, human-centered approach to ...
Agentic AI startup AMT aims to be ‘Google Adwords for influencers,’ raises seed round
Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...
Marketing Dive11h
How Unilever’s AI marketing bets are increasing production efficiency
The CPG’s beauty and well-being group was the first to pilot technology that has also delivered an increase in purchase ...
Cosmetics Business14h
Why beauty’s new obsession is AI-generated marketing
Estée Lauder Companies and Unilever are among the beauty players tapping into the format’s creative powers, but are consumers ...
The AI marketing continues as Ark: Aquatica trailer attacked by fans
Survival Evolved has been eviscerated by fans accusing it of being AI-generated, as Studio Wildcard distance themselves from ...
Adobe launches 10 new AI agents to automate key marketing workflows
Adobe Summit 2025 is all about agentic AI, and to kick things off the company is launching 10 pre-built AI agents.