If you've ever seen "Mad Men," you'll know that New York's Madison Avenue is the birthplace of modern advertising. That's where many of the most colorful and eye-catching brand mascots were ...

(MENAFN- Swissinfo) Whether at sporting events or in advertising, mascots are loyal companions that evoke emotions and create a sense of identity. From Shuss, the first Olympic mascot, to the ...

We’re living in the era of the unhinged brand mascot. From the M&M's spokescandies to Planters' Mr. Peanut to Frosted Flakes' ...

Sen. Joni Ernst (R-IA) introduced a bill to end "wasteful spending" on government ads, mascots, and related subjects. Ernst's Stop Wasteful Advertising by the Government, or SWAG, Act aims to stop ...

Insurance giants Liberty Mutual, Allstate, and Progressive are among the top mascot-driven advertising campaigns, MarketCast reported. These ads intend to entertain viewers while delivering measurable ...

Progressive's Character Lineup Delivers Strong Brand Recall: Progressive's long-standing mascot, Flo ... when it comes to having truly effective advertising for these brands," said Amy Fenton ...