Frustrating in-store interactions between shoppers and those working behind the counter are on the rise, thanks at least in ...

Summer may provide a natural slowdown, which also offers a chance to step back, reassess, and clarify your objectives. To ...

Duality delivers drama and these black and white sunglasses and specs make the boldest statement of all with texture, tension, and tone … shape, shine, and structure.

Because a well-designed office space doesn’t need more flair and it certainly doesn’t cause a case of the Mondays.

Including why performance reviews are still important, maybe even more so, in the absence of the ability to provide ...

Cheerful orange accents, handmade details, and a ’70s-inspired logo ensure Victoria’s Eyefinery leaves a lasting impression.

Including a little love for well-groomed men, the dog ‘day’ of summer and a whole month for paraoptometrics. 15 On Men’s ...

Slow down to speed up. Empower your team to explore new tools. Ask AI how to go from a $1-million to a $2-million practice. And start implementing, one step at a time. Now that you have that beautiful ...

Beatty Eyes designed an in-house plan that boosted revenue, reduced stress, and gave patients more of what they actually want.

A new joint infographic showcases the growing national impact of The Myopia Collective, highlighting how Change Agents are ...

The Vision Council leads standards development to keep the optical industry aligned with new technologies, safety needs, and ...

People The Power of Simplicity: An Argument for ‘Less Is More’ in Optometry When you remove the clutter, what remains is the essence of great care: Trust, clarity, and connection.