We examine three companies who have successfully applied GenAI in customer service alongside the takeaways from their usage.

Tash Whitmey, Managing Director at Tesco Media and Insight Platform, and Paul Stafford, Head of Retail Media at Superdrug, shared their approaches to challenges like data, measurement, and customer ...

We get some great insight into multichannel retail this week, as our interviewee is Will Townsend, senior product manager at Sainsbury’s Argos, focusing on in-store digital channels. Will was part of ...

The first day of Brighton SEO 2025 shed light on exactly how Google - and search - is evolving in 2025, and what search ...

Econsultancy’s Ecommerce Quarterly curates the latest trends, developments and statistics in ecommerce that you need to know about. This edition covers the effects that the global politico-economic ...

TikTok has announced a dedicated ad offering for automotive: Automotive Ads. Can it help automotive brands, and what should they bear in mind before investing in the new format? TikTok has made ...

Ecommerce expectations and shopping behaviours are changing rapidly. By combining best-practice methods with cutting-edge techniques, this Ecommerce and Online Merchandising training course will ...

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Econsultancy’s database of case studies showcases best practice and innovation across the entire digital marketing and ecommerce spectrum from companies around the globe.

From FMCG manufacturers to omnichannel retailers, broadcasters to pharmaceutical firms, the world’s most established businesses rely on our marketing and ecommerce expertise. Econsultancy’s mix of ...