But what color is indigo? Turns out, that's a big question. A mix of blue and purple — and affectionately known in the Livingetc office as 'blurple' — indigo sits on the color spectrum ...

People have been wearing blue jeans for centuries. Originally, the blue color came from a natural indigo dye. The dye was chosen for the way it interacted with cotton. When heated, most dyes ...

Jjok is the Korean name for the unique blue color that comes from the Indigo plant. As you can see below, this is how this plant actually looks like: https ...

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With indigo elsewhere, you can dye it over and over, but it doesn't get much deeper than navy. 05:18 But with Japanese indigo, that's the baseline: it's like the color gets richer from there.