Boss is teaming up with the NFL and metaverse game developer Gamefam to integrate its products into a Roblox game as the 2023-2024 season kicks into full gear, per information shared with Marketing ...

Starting Dec. 17, Roblox users can enter Netflix's "Nextworld" and "NFL Universe Football" to participate in football challenges themed after Christmas Day football matchups.

NFL Universe Football delivers the ultimate football experience on Roblox. Choose from all 32 NFL teams, collect exclusive NFL items, and compete in intense matches with friends.

Dive Insight: The NFL is leveraging popular characters and young consumer interest around Roblox to hype up Super Bowl LVIII and its family-friendly simulcast on Nickelodeon. Advertising inventory for ...

The Super Bowl is coming to Roblox as part of a push by the NFL to attract new fans, featuring football content in SpongeBob and Ninja Turtles metaverse games.