“The cloud and first-party data are exploding right now,” said James Arra, LiveRamp’s head of cloud partnerships. That’s why LiveRamp has forged a strategic relationship with Google Cloud Platform ...

This article describes Google Cloud Platform (GCP) services you can use to manage data throughout its entire lifecycle, from initial acquisition to final visualization.

Sumo Logic is one of the first in the industry to release a comprehensive set of applications for GCP that enable real-time collection and analytics of machine data emitted by all major GCP services.

What happens to data once it reaches the cloud? If you're a Google Cloud Platform customer, the answer became a bit clearer courtesy of a whitepaper.