Serena Williams's Next Act? Designing Children's Clothes for the Next Generation of GOATs
Naturally, much of the inspiration for the colorful drop came from the tennis legend's young family. The collection includes two coordinated mommy-and-me ensembles, along with a reimagined take on Serena’s iconic childhood tennis looks. Her daughters Olympia and Adira even posed alongside Williams in their first-ever campaign together.
Serena Williams debuts 1st-ever children's collection with Janie and Jack
The tennis legend, entrepreneur and mom has teamed up with beloved kids' brand Janie and Jack to launch her first-ever children's clothing line. The spring 2025 limited-edition collection, inspired by her daughters Olympia and Adira, is now available online and in Janie and Jack stores nationwide.
Serena Williams launches stylish kids’ clothing line
Serena Williams teams up with Janie and Jack for a childrenswear collection, featuring daughters Olympia and Adira.
Serena Williams’ First Kids Fashion Collection Was Inspired By One of Her Earliest On-Court Looks
The 23-time Grand Slam champion and mogul has teamed with fashionable children's label Janie and Jack on a 35-piece line of spring-ready clothing and accessories.
Serena Williams designs children's clothing line
Serena Williams has designed a limited-edition collection for the childrenswear brand Janie and Jack. The retired tennis star was asked if she wanted to collaborate with the U.S. company after she posted pictures of her daughters Olympia,
Serena Williams Designs Kids’ Clothing Collection With Janie and Jack
Tennis legend Serena Williams is taking her iconic style off the court and into the playground with the launch of her first-ever kids’ clothing collection in collaboration with Janie and Jack. The spring 2025 limited-edition collection,
Serena Williams Just Released A Children’s Clothing Collection, With Her Daughters As Stars Of The Campaign
We chatted with the tennis legend about joining forces with children's clothing powerhouse Janie and Jack on a limited edition collection for spring.
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