Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...

According to a report by the AfDB, approximately 70 percent of small and medium-sized enterprises (SMEs) in Africa fail ...

When done right, strategic decision-making leads to measurable success. I’ve seen the benefits firsthand, from increased ...

Smith suggests this simple but powerful framework: 1. Define your category ... can change completely while keeping your core strategy intact. Just make sure you know what business you’re really in ...

Emma chose two strategies: launching a referral ... structure—it’s about transforming how you approach business growth. The OST framework can ensure you don’t just dream big but actually ...

Emphasizing action, this program teaches a market-tested framework that has delivered sustained double-digit growth in revenues and margins for major global brands. You’ll leave with a business growth ...

For startup leaders, here are the essential components of building a robust business development framework centered on data analytics.

Fast Company Executive Board member Sonita Lontoh offers advice on navigating AI risk and opportunities at the board level ...

When they do that, they can create not only social value but also business value for the company itself." The research team's strategic CSR framework consists of four components: shared value ...