To achieve business success, you must prepare to meet those changes. For that, you'll need a robust marketing strategy framework. Here, we'll explore five marketing frameworks to help you choose the ...

Emphasizing action, this program teaches a market-tested framework that has delivered sustained double-digit growth in revenues and margins for major global brands. You’ll leave with a business growth ...

The oversight of Environmental, Social, and Governance (ESG) programs, and the approach and strategy of Lenovo towards the ...

A long-term ESG strategy and return on sustainability investment (ROSI) framework developed by the NYU Stern Center for Sustainable Business can help drive sustainable growth, enhance financial ...

Utilizing frameworks from mainstream strategy and international business disciplines, the course analyzes emerging markets from the perspective of two related phenomena: (1) multinationals from ...

Artificial intelligence (AI) is redefining industries, accelerating growth, and optimizing operations. As organizations ...

A strong ESG strategy does more than reduce emissions—it builds investor confidence, boosts resilience and drives long-term ...

Specific topics include industry and competitive strategic analysis, analyzing internal strategic resources and capabilities, business-level strategies and tactics, stakeholders’ preferences, and ...