H&M Beauty is expanding its fragrance universe with the launch of Eau de Parfum — a new addition to its scent assortment that brings longer-lasting wear, elevated intensity, and a more expressive way ...

This H&M HOME fall season is re-thinking ’70s interior elements in a modern, textured and contemporary way — from shapes and colours to materials. This season is filled with glossy surfaces, tactile ...

H&M Atelier presents its first pre-fall collection — a smartly edited, transitional offer that continues to build upon and evolve the definition of essential menswear pieces. This season, H&M ...

H&M Move and Zlatan Ibrahimović launch new ‘Selected by Zlatan’ performance drop. H&M Move proudly unveils a performance-led training collection co-created with global football icon Zlatan Ibrahimović ...

On the way towards sourcing 100% more sustainable materials Today, 57% of all materials sourced by H&M group are either recycled or sourced in a more sustainable way. This is an increase from 35% in ...

H&M taps Charli xcx and Jamie xx for special performances in celebration of the A/W 24 collection. H&M will kick off the global celebrations of its much-anticipated A/W 24 collection with a ...

Recycling System ’Looop’ Helps H&M Transform Unwanted Garments into New Fashion Favourites We are thrilled to soon offer customers in Sweden the possibility to transform unwanted garments into new ...

H&M to collaborate with Glenn Martens for Autumn 2025 H&M is excited to announce one of its next designer collaborations – a landmark partnership with Glenn Martens. The Belgium-born designer is known ...

The H&M ESSENTIALS concept was founded on the idea of longevity in fashion and manifests as a collection of timeless, expertly cut designs made from high-quality materials. Pieces you’ll return to ...

H&M&NEW YORK: H&M and Charli xcx Take-Over Times Square with a Surprise concert, Open to everyone. Last night, H&M and Charli xcx united for a surprise performance and screen takeover in the legendary ...

H&M REOPENS ICONIC TIMES SQUARE FLAGSHIP STORE IN NEW YORK CITY H&M celebrated the reopening of its iconic Times Square flagship with a special appearance and ribbon cutting ceremony with Christina ...

H&M to Trial Clothing Rentals for the First Time Fashion fans who missed out on our popular Conscious Exclusive collections now get a second chance to dazzle in their favourite sustainable dresses as ...