The CPSC says the fake Labubu plush figures and plush key chains are small enough that a young child could put one in their mouth and block their airway, creating a risk of choking and death. The agency also reported instances of the counterfeit toys breaking apart and releasing small pieces that could become ingestion or choking hazards.

People are being warned against buying fake and "dangerous" Labubu dolls by trading standards officers. The elf-like creatures from Chinese toy maker Pop Mart soared in popularity last year, but counterfeit versions are appearing.