KSI responded to DanTDM’s criticism of Lunchly in a way that has his fans turning against him, calling him out across social media.

Online influencers MrBeast, Logan Paul, and KSI are launching Lunchly, a Lunchables competitor they claim is a “healthier” option. Here’s what nutrition experts think of the new grab-and-go meal kits.

"Lunchables sells hundreds of millions of units ... our goal is to give people a better for you alternative to it," he said.

The content creators, who have had success with their own food and beverage products, are launching 'Lunchly,' a grab-and-go lunch option.

MrBeast, Logan Paul and KSI have launched Lunchly, a new ready-to-eat offering to take Lunchables on directly with a new alternative.

Online influencers MrBeast, Logan Paul and Olajide “KSI” Olatunji on Monday announced they’ve launched a new grab-and-go food line called “Lunchly” selling pre-packaged meals similar to those offered by the decades-old Lunchables brand owned by Kraft Heinz.

MrBeast teamed up with Logan Paul and KSI to create Lunchly, a prepackaged lunch that includes a Prime drink and Feastables candy bar. The on-the-go lunch pack will be a fierce competitor to Lunchables, the longstanding champion of the prepackaged lunch game.

The launch of Lunchly, a brand co-founded by YouTube influencers MrBeast, Logan Paul, and KSI, has sparked controversy. Positioned as a direct competitor to the Lunchables brand, Lunchly’s entry into the food market has been met with skepticism and criticism.