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"I'm going to spread it amongst the team" - MJ passed up millions because his teammates weren't going to be in a commercial
starred in the "Space Jam" movie and lent his name to everything from Gatorade to Wheaties. But even in these ventures, MJ wasn't always the solo star. "Space Jam," for instance, featured several ...
Parlé Magazine on MSN4mon
The Breakfast For Champions...Literally! Black Athletes Who Made It On The Wheaties Box
He appeared on the box in 2021. Of course the Hall of Famer has been on the Wheaties box. Michael Jordan is the first athlete ...
Business Insider7y
Why Shaq turned down being on the cover of a Wheaties box twice
Former NBA star Shaquille O'Neal tells us why he didn't sign a deal with Wheaties, even though they asked him twice, and how he chooses his endorsements. The following is a transcript of the video.
Warc2y
General Mills, Inc.: You Better Eat Your Wheaties campaign (1988)
Advertisements that featured one of the world's most popular athletes as a spokesperson helped General Mills, Inc., generate record sales for Wheaties, its oldest brand of cereal. We’re long-term ...
NFL1y
Watt brothers to appear on Wheaties box
Former NFL defensive end J.J. Watt, Pittsburgh Steelers linebacker T.J. Watt will become first brother pair to appear on Wheaties box. Buffalo Bills offensive tackle Dion Dawkins on playing with ...