Measurement error arises when the observed data deviate from true values due to inaccuracies in measurement processes, potentially leading to biased estimates and ...

Nielsen has informed its clients of an “error” in its measurement of out-of-home viewing of sports and other live TV programming, with the issues dating back to September 2020. The out-of-home segment ...

Nielsen’s out-of-home measurement gaffe was worse than the ratings company has presented it, according to a new study by the country’s major TV networks. Last month, Nielsen admitted it had been ...

Solid, gage-proven metrology is a critical tool for process control across all industrial settings. A good measurement system allows manufacturers to keep parts within tight specification limits.