They take their stylistic risks in ebony, midnight and jet because those colors feel safe. People won’t notice a flight of fancy or a hint of eccentricity. So much goes unseen in the shadows.

The bubblegum Diemer created was a dreary gray color, and he knew no child would want to chew on something with such an unappealing hue. Diemer didn’t set out to turn his concoction pink.