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Social media marketing can be a game-changer for businesses looking to boost their returns. The right strategies, when ...

Social media must be an essential component of your company's marketing strategy because it's crucial for reaching ... Tracking competitor mentions, for example, may lead to finding out about issues ...

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Cheshire-based marketing firm Rebellion Group orchestrated the strategy behind The Foundry’s debut. It included bringing in about 15 social media influencers to a preview event, where they could ...

DoubleTree found that its individual hotel locations have often been valuable sources for content to post on social media. When the chain first tried to launch a Pinterest campaign, for example ... s ...

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As influencer marketing ... to look a lot more social. Forbes Communications Council is an invitation-only community for executives in successful public relations, media strategy, creative and ...

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