The NBA, WNBA and G League are rumored to have an extension on the books ... He felt that response demonstrated why Nike is ...

Gross margin for the Oregon-based company decreased 330 basis points from a year ago to 41.5% of sales, to miss the consensus ...

If it is successful in the marketplace, a brand extension can burnish the brand's image. Thus, customers like Nike better when it's relevant to so many domains of their sporting and casual living ...

Nike is extending its brand lineup through a rare partnership with Kim Kardashian's Skims. It's a bet that her star power can have a similar impact as Michael Jordan has on the sportswear giant ...

The sportwear company Nike, which has faced lagging revenue and relevance, is teaming up with reality TV star Kim ...

Nike has teamed up with Kim Kardashian's intimates brand Skims to launch a new line of activewear as the legacy sneaker giant looks to win over more women and better compete with Lululemon ...

Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better ...

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Nike is keeping up with Kim Kardashian's shapewear brand Skims. The sportwear giant and beauty mogul billionaire are teaming up to launch a "new brand" that they say will "disrupt the global ...