British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

The Premier League leaders have previously had deals with the German brand from 1985 to 1996 and from 2006 to 2012 ...

A Stunning Throwback by AdidasAdidas is poised to take the helm from Nike for the Liverpool FC 2025-26 season kit, promising ...

Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from 1985 ...

Liverpool have been with American sportswear giants Nike since 2020 but the Reds have confirmed a lucrative new deal ahead of ...

Liverpool have announced a blockbuster new kit deal that will see their shirts and training wear manufactured by adidas after ...

Puma is reporting that it has signed an official agreement with the most-watched football league in the world, which the company said in part of the company’s strategy to elevate the brand and ...

Liverpool have announced a new multi-year partnership with adidas as their official kit partner. The Reds currently don Nike ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

The Reds have capitalised on relationships with high-profile figures such as basketball legend and Fenway Sports Group ...