Following the overwhelming success of the Barbie movie, toy brand Mattel has begun work on an American Girl Doll Movie which aims to recapture a bit of that cinematic magic. Originally debuting in ...

A former server at the American Girl doll store in Manhattan is suing after ... He alleges that American Girl—owned by Mattel—misrepresented his firing as a “resignation.” ...

incorrect website is not appropriate for children,” said Mattel, which is known for brands such as Barbie, Hot Wheels, Fisher ...

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its 80th anniversary.

The doll was available exclusively at Toys “R” Us and on their website. Jewel Girl Barbie is displayed by Mattel at the American International Toy Fair in New York on Feb. 14, 2000.

On March 1, Mattel will debut limited-edition dolls inspired by the forthcoming film’s courageous heroine, Snow White, played by Rachel Zegler, and the jealous Evil Queen, portrayed by Gal Gadot.

Toy company Mattel revealed its first Barbie doll representing a person with Down’s syndrome on Tuesday. Mattel collaborated with the US-based National Down Syndrome Society (NDSS) to create the ...

Inside the biggest change in barbie’s 57-year history–and what it says about American beauty ideals Part 1 Barbie’s dress won’t fit. I’m sitting in a bright pink room at Mattel’s ...

but probably not for all of the reasons Mattel intended. The toy company is celebrating the 60th anniversary of its first spacesuit-clad fashion doll with ... moon boots and American flag.