Marketers aren’t always sure how to prove their value and keep their job. This post will help you figure out what your bosses care about and how you can show the value of PPC on a dashboard. People ...

Dashboards are excellent tools for healthcare CIOs and other executives to keep track of projects, strategies and progress. But what about tracking an organization’s innovation? Can that be done? And ...

The dynamism of marketing data demands an analytics dashboard that is flexible and robust enough to change with the times. In the article 5 Signs Your Dashboard Needs An Update, I discussed how a ...

The problem is that most teams don’t have clear key performance indicators (KPIs) to measure the success of their strategies and projects. Sure, they may have goals, but without clear KPIs, they don’t ...

For any company around the globe, data has become one of the single most important aspects of doing business at a competitive or efficient level. With data, you can predict trends, reduce costs and ...

Sanjay M. Patel is founder and chief executive officer of Practice Pro, a leading developer of therapy practice management software that helps clients develop more efficient practices, engage ...