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Is ‘Unrecognizable Makeup’ the New Clean Girl Aesthetic?
According to TikTok, minimal makeup looks are taking a backseat in 2025 in favor of ‘unrecognizable makeup.’ I loved ...
The 12 best clean makeup brands we reviewed and swear by
We’re living in a “greenwashed” world, and things are often not what they seem to be. Since about 2017 (when the clean beauty ...
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I Tried TikTok's "Unapproachable Makeup," and Unfortunately It Worked
Unapproachable makeup certainly works ... focus on fashion and beauty content with an emphasis on reviews and editor experiments. She also produces social content for the PS TikTok and Instagram ...