All it takes, he says, is to redesign the logos to use less ink. Since corporate giants print ... Boyer argues: “Every creative decision taken in brand design has a direct impact on our environment.

In short, he’s redesigned their logos so that they use up to 40% less ink on every sign ... “There is always a creative aspect to this process. We try to have an interaction between the ...

Wet ink and overnight website builds: Harris for President creative director Kate Conway ... the design team launched a new Harris for President logo in just a few hours, and an entire brand ...

All it takes, he says, is to redesign the logos to use less ink. Since corporate giants print ... Boyer argues: “Every creative decision taken in brand design has a direct impact on our environment.