This trend towards delightfully delicate and unabashedly girly is the coquette aesthetic, and this trend hasn’t only been prevalent in high fashion—it also hit the mainstream on TikTok ...

If you have frequented popular apps such as Tumblr or Tiktok from 2010 to now, chances are you have heard of a wide variety ...

If you were to ask any of my friends about my style, for example, they would tell you that I'm a minimalist, both in terms of ...

The Coquette aesthetic draws inspiration from various eras, blending romanticism, innocence, and a touch of sensuality. It emphasizes ultra-feminine styles, incorporating elements like bows ...

The Lisa Says Gah x Polly Pocket collab is just the tiny start of a supersize marketing campaign for the movie that’s now in development.

The ‘coquette’ aesthetic originated, as so many homeware trends tend to do, on TikTok, where it has notched up an impressive 7 billion views. It’s derived, of course, from the word ...