In 1969, a now-iconic commercial first popped the question, “How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop?” This deceptively simple line in a 30-second script managed ...

Maybe you’re thinking about writing a screenplay, but don’t know where to start. Or maybe you’re interested in following in the footsteps of writer-directors such as Mindy Kaling or Jordan Peele.

The goal of an advertising script is to give the commercial producer the copy needed to sell a product or service. Good copy gets consumers attention, builds brand recognition and urges the audience ...

One of the things that will make you look more professional as a scriptwriter is sending out your work in proper script format. Script format is different in radio, television, film, and on the stage, ...