Coca-Cola's History in Cuba Seen in Rare Photos Up for Auction
Following the revolution and the U.S. trade embargo, Coca-Cola ceased official operations in Cuba, making artifacts from that ...
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'We All Scream' For Coca-Cola Orange Cream In Flavor's First Ad
The company launched a “We All Scream” campaign to introduce its new Coca-Cola Orange Cream and Coca-Cola Zero Sugar Orange ...
Marketing Dive5d
Coke rolls out an ice cream truck to boost new orange cream flavor
The ice cream truck shares the soda can’s orange and red gradient, a tweak made to the classic Coke iconography for the new flavor. Creamsicle as a flavor has seen a “renaissance” in interest over the ...
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Coca-Cola Collectibles That Shake Up the Resale Market
Coca-Cola has a robust marketing history and ... Coke continued to produce everything from wastebaskets emblazoned with its old advertising images to holiday ornaments, so it's important to ...
Marketing Dive8d
Campaign Trail: Coca-Cola travels across decades to tell a family story
Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...
Coca-Cola may use more plastic bottles to offset Trump’s aluminum tariff, CEO says
Coca-Cola may use more plastic bottles in the future over cans in the wake of President Donald Trump’s announced 25% tariff on aluminum imports.