Chlorine, sun, and saltwater are the ultimate tone killers. Here’s how to keep blonde hair bright, hydrated, and brass-free ...

That’s because hard water shampoos are formulated with chelating ingredients, “like EDTA or citric acid, which bind to mineral deposits and help remove them from the hair,” says Ruth McTighe ...

This shampoo keeps my hair blonde and isn't harsh, plus it has a very beachy coconut smell, which is very nice. The price is also great, and it's really the only brand I ever use.” Advertisement ...

When I shampoo in the shower, I leave the Strength Cure Blonde Shampoo on my hair for a few extra minutes and my gray hair is a whiter color. All of my hair is SO shiny." — Randi12 ...

• Chelating Shampoo: Designed to remove chlorine and mineral buildup, ... Not only are there shampoos out there that can tone your hair, like purple shampoo for blonde hair, ...

Step 2: Use a chelating shampoo to strip chlorine and metal buildup. Step 3: Deep condition like it’s your job. Once weekly, use a hydrating hair mask with ingredients like panthenol, keratin ...

The best shampoos for highlighted hair, ... The brand formulated the sulfate-free shampoo with a chelating agent to ... And if you don’t have blonde hair, the brand also makes shampoo bars ...

Editor's Note: "I have highlighted hair and go around 10 weeks between colours.In between, I like to use blonde-boosting shampoos once a fortnight. I love Olaplex No.4P because it helps keep my ...

We turned to a professional hairstylist and board-certified dermatologist to round up the best purple shampoos and conditioners of 2025 for blonde hair. Here's the 411 on the best formulations ...

Hard water can cause damage to your hair. ... For less severe cases, or in cases where you aren’t able to get your hands on a chelating shampoo, you can try a regular clarifying shampoo instead.