PRESSADVANTAGE – Rocket CRM has announced the implementation of an enhanced Landing Pages feature, developed to support ...

Organizations of all sizes across all sectors recognize the power of being able to use their data to make informed business decisions and take advantage of market opportunities as they emerge, if not ...

Oracle's Rob Pinkerton discusses how to harness AI agents to avoid blind spots in data and processes, build a cohesive ...

Scribe Software, a customer relationship management (CRM) data integration provider, will launch next week Scribe Online Synchronization Services (SYS), the second major service delivered on the ...

Lauren Horwitz, executive editor at SearchCRM, is writing a series on the adoption of mobile CRM. Her first piece focused on all the reasons it’s a good idea, but in the follow-up, she examined some ...

Thinking back to the early days of CRM and looking at the recent announcements by the major players, it is amazing to see the progress we have made when it comes to integration, platform ...

The telecommunications industry thrives on seamless customer experiences, efficient billing systems, and real-time data integration. As digital transformation accelerates, integrating Customer ...

Marketing technology in a professional services firm typically includes three main systems: Client Relationship Management (CRM), eMarketing or Marketing Automation systems and the firm’s website.

As companies rely more heavily on quality customer data, they still have a long ways to go in integrating core business systems to deliver that data to users across the enterprise. That's the finding ...

Can a CRM and a DSP work together? Mar tech and ad tech are that couple that seem like they should be together, even though something always gets in the way. But advertisers are determined to make the ...

The all-new Lawproactive system introduces a proprietary platform that cuts wasted ad spend and delivers highly qualified, ...