Lightening Hair Without Bleach. Lightening your hair without bleach is possible. "You can use color to get a lift," says Bodt. "The biggest question/issue is if you have previous ...

Yet 48 per cent of the UK population has brown hair and needs a product that will transform ... in the market and removing the traditional stigma around box dyes (both with bleach and without).’ ...

If you're starting with black hair and trying to go brown, red ... hair without lifting any previous dye—though, the hair can only lighten so much without bleach, and your colorist will probably ...