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No wonder it didn’t win our taste test of the best vanilla ice cream. Naturally, the false advertising led to a class action lawsuit, and Breyers has agreed to settle to the tune of $8.85 million.
Breyers, an ice cream brand, revitalized its image and sales in the United States by positioning its CarbSmart line as an anti-aging cream for health-conscious consumers over 55. Breyers was a ...