We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.
Dua Lipa, Billie Eilish, Lizzo and Sam Smith are among the many chart-topping artists featured on the Barbie movie soundtrack Warner Bros. What’s a party in Barbie Land without a little music?
as Barbie-mania sweeps the globe with a massive array of tie-in products. Even within the movie, specific clothes and dolls get loving, kitschy close-ups. But incredibly, within what is a two-hour ...
Longtime fans of Barbie, whether young or old, are now able to relive their favorite films. The official Barbie YouTube ...
Greta Gerwig's Barbie girl is taking over the Barbie ... Hollywood's willingness to finance somewhat riskier movies that are the products of singular, visionary directors — that, or it will ...
How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...