These forgotten advertising mascots from the ’80s and ’90s once ruled TV screens, but now they’re collecting dust in the nostalgia vault. ©JAMIE DIAZ on Pexels ...

In order to stand out, today's brand mascots use sex appeal to stay engaging and memorable. A recent survey from marketing company Crestline found the sexiest brand mascots of all time.

(MENAFN- Swissinfo) Whether at sporting events or in advertising, mascots are loyal companions that evoke emotions and create a sense of identity. From Shuss, the first Olympic mascot, to the ...

Progressive's Character Lineup Delivers Strong Brand Recall: Progressive's long-standing mascot, Flo ... when it comes to having truly effective advertising for these brands," said Amy Fenton ...

Sen. Joni Ernst (R-IA) introduced a bill to end "wasteful spending" on government ads, mascots, and related subjects. Ernst's Stop Wasteful Advertising by the Government, or SWAG, Act aims to stop ...

The anthropomorphic hotel desk bell is promoting savings and travel hacks ahead of the summer rush but arrives as consumer confidence dips.

MarketCast's latest findings highlight the power of well-crafted branding and storytelling in insurance advertising. By leveraging familiar mascots and reinforcing brand identity through strategic ...